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FieldBrew - FieldView (Bayer Corp)
For farmers, a beer with friends is more than a drink. It’s a way to build community, in a profession that struggles with isolation. Therefore, to reward farmers who use FieldView, Canada's leading digital farming software, we create a special beer: brewed by and for farmers.
Team
CD: Brian Allen
ACDs: Andrew Strachan, Steven Davenport
CW: Sean Pitre
We started with an online competition, resulting in almost a thousand submissions out of 2000 FieldView users who wanted to win free beers.
With the help of Alberta's leading brewery - Origin Malting & Brewing, FieldBrew is now available online, where all sales go directly to Canadian Food Banks to support communities in need across Canada.
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